When you partner with Red River Exhibition Association, you’re not supporting a big corporation.
You’re helping shape a shared community space — and we’re always excited to build something great together!
Exhibition Park
We are a non-profit, community-driven event space—here to host meaningful experiences, bring people together, and make a lasting impact.
For over a century, our grounds have been a place where families gather, local businesses connect with real people, and community traditions continue to grow.
Each year, we host large-scale seasonal events and year-round action that welcomes hundreds of thousands of visitors.
When you partner with us, you’re not sponsoring an ad.
You’re supporting local experiences, local culture, and local growth in Manitoba.
How Our Partnerships Work
We offer event-focused partnership opportunities designed to be clear, flexible, and approachable for any local and regional business.
Rather than one-size-fits-all sponsorships, our partnerships are built around:
- Our different event experiences
- Wide-audience connection
- On-site presence
- Meaningful community engagement
Our partnerships/sponsors vary by event and are structured to accommodate businesses of all different sizes, goals, and budgets.
For all events and partnership levels, we aim to include sponsors across our social media and digital channels, and we encourage partners to engage and share event content as well. If applicable, we’re also open to incorporating partner products or services on site and custom opportunities and ideas are of course, always welcome!
Why Partner With us?
We offer high-visibility partnership opportunities across some of Winnipeg’s most attended seasonal events!
Our venue operates year-round and hosts large-scale attractions that bring people back consistently — not just once, but across multiple seasons. From our summer fair to fall and winter events to everything else in between, partners benefit from repeated exposure to our great local audiences.
Our Partnerships/sponsorships go beyond passive logo placement. We place your brand directly within:
- Our social media platforms
- High-traffic event environments
- Shareable, photo-driven event spaces
- On-site opportunities for people to engage
Because we are a non-profit organization, partnerships also carry a strong visible community impact. Your support helps keep events accessible, supports local programming, and contributes to the long-term growth of our shared event space.
For businesses looking to align with well-established events, strong attendance, and real community visibility, We offer a very practical and effective platform.
Our Signature Events/Venues ↓
🎡 The Ex
The Ex is a Manitoba summer tradition that generations have grown up with — and it keeps getting better. Each year, hundreds of thousands of people come through the gates to ride, eat, laugh, and make memories together. While the fair has a long history, we’re always moving forward, adding new attractions, entertainment, and experiences that keep people coming back year after year.
🎃 Witchy Wonderland
Witchy Wonderland is where fall fun meets a little bit of fright. It’s playful, colourful, and just spooky enough — with live entertainment, rides, themed food, and immersive visuals that families love. It’s quickly becoming a fall staple for families looking for something fun to do outside before the cold weather turns.
❄️ Winter Wonderland
Winter Wonderland has become a holiday tradition for many Manitobans. As Western Canada’s largest drive-through light show, it turns a winter night into something special — millions of lights, themed displays, and music, all enjoyed from the warmth of your car. It’s easy, accessible, and designed for everyone, from families with kids to couples and groups of friends.
🥎⚽️ John Blumberg Sportsplex
John Blumberg Sportsplex is an exciting new addition to our organization and a major opportunity for growth. The complex supports baseball, softball, slo-pitch, and soccer programming, with great space for team practices, tournaments, and tons of recreation! With newly renovated, on-site food and beverage, and a large footprint with room for future uses and expansion, Blumberg offers partnership potential within a highly active sports environment and exciting venue.
Potential Sponsorship Opportunities ↓
⭐️⭐️⭐️ Presenting Partner
Includes:
- Event-wide recognition and naming association
- Prominent placement across entrances and major gathering areas
- Integration across event marketing and on-site signage
- Opportunity to align with a signature attraction or program
Best suited for businesses seeking maximum visibility during the summer season.
⭐️⭐️ Supporting Partner
Includes:
- Recognition within designated zones or attractions
- Inclusion in select marketing and on-site signage
- On-site presence in high-traffic areas
Ideal for brands wanting strong engagement without full event-wide naming.
⭐️ Community Partner
Includes:
- On-site logo recognition
- Inclusion in partner listings
- Alignment with a major community event
Designed for businesses looking to be part of The Ex in a clear, approachable way.
✨ Feature & Experience Partnership Opportunities
In addition to primary partnership levels, The Ex offers feature-based opportunities that allow businesses to align with specific attractions or moments within the fair.
Potential opportunities include:
- Entertainment or Stage Programming
Alignment with live performances, demonstrations, or performances. - Family Zones or Activity Areas
Visibility within spaces designed for kids and families. - Food & Beverage Areas
Association with popular gathering spaces and refreshment zones. - Games & Attractions
Recognition tied to midway experiences or interactive areas. - Daily Themes or Special Days
Alignment with designated programming days or promotions.
Custom opportunities are available based on event layout and scheduling.
⭐️⭐️⭐️ Presenting Partner
Includes:
- Event-wide recognition and naming association
- Prominent placement across entrances and central event areas
- Integration across event marketing and on-site signage
- Opportunity to align with a signature experience or attraction
Best suited for businesses seeking strong seasonal visibility during the fall.
⭐️⭐️ Supporting Partner
Includes:
- Recognition within designated attractions or themed areas
- Inclusion in select event marketing and on-site signage
- On-site brand presence where guests gather and interact
Ideal for brands looking for focused exposure within the event.
⭐️ Community Partner
Includes:
- On-site logo recognition
- Inclusion in partner listings
- Alignment with a family-friendly seasonal event
Designed for businesses wanting to support Witchy Wonderland in a clear, approachable way.
✨ Feature & Experience Partnership Opportunities
In addition to primary partnership levels, Witchy Wonderland offers feature-based opportunities tied to specific event elements.
Potential opportunities include:
- Themed Photo Moments
Brand alignment with highly visual photo areas designed for guest sharing. - Interactive Installations or Displays
Recognition tied to walk-through features or activity zones. - Family Activity Areas
Association with kid-friendly crafts, games, or programming. - Themed Nights or Special Programming
Alignment with designated event nights or experiences. - Entrance & Welcome Area
Visibility at the point where guests first arrive.
Custom opportunities may be available based on event layout and programming.
⭐️⭐️⭐️ Presenting Partner
Includes:
- Event-wide recognition and naming association
- Prominent logo placement at entrance and exit points
- Integration across event marketing (website, social, select signage)
- On-site visibility throughout the drive-through experience
- Opportunity to align with a signature event feature or experience
Best suited for businesses seeking strong seasonal presence and top-level association with the event.
⭐️⭐️ Supporting Partner
Includes:
- Logo placement within the event experience
- Association with a featured attraction or activity
- Inclusion in select event marketing and on-site signage
- On-site brand presence where guests are actively engaged
Ideal for businesses looking for clear, visible integration without event-wide naming.
⭐️ Community Partner
Includes:
- On-site logo recognition at designated locations
- Inclusion in event partner listings
- Association with a family-friendly seasonal event
Designed for businesses looking to support Winter Wonderland while maintaining a visible presence.
✨ Feature & Experience Partnership Opportunities
In addition to primary partnership levels, Winter Wonderland offers feature-based partnership opportunities for businesses looking for a more targeted or entry-level way to be involved.
These opportunities focus on specific moments and experiences within the event and are well-suited for local businesses seeking visible, on-site engagement.
Potential opportunities include:
- Skating Pond Partner
Brand association with the skating area, including on-site recognition. - Photo Moments Partner
Alignment with designated photo areas or interactive displays designed for guest photos and social sharing. - Horse-Drawn Rides Partner
Association with one of Winter Wonderland’s most memorable guest weekend experiences. - Family Activity Nights
Recognition tied to themed evenings or special programming throughout the season. - Entrance & Arrival Experience
Visibility at the point of arrival, where every guest begins/ends the experience. - Community Nights
Support of designated nights focused on community groups, families, or local initiatives.
Custom feature partnerships may be available based on event layout and scheduling.
⭐️⭐️⭐️ Presenting Partner
Includes:
- Venue-wide recognition and naming association
- Prominent placement across entrances, fields, and common areas
- Integration across on-site signage and select marketing materials
- Opportunity to align with major tournaments or signature programming
Best suited for businesses seeking a strong seasonal presence and top-level association.
⭐️⭐️ Supporting Partner
Includes:
- Recognition within designated fields, zones, or facilities
- Inclusion in on-site signage and partner listings
- Visibility during leagues, tournaments, and events
Ideal for brands looking for consistent exposure without full venue-wide naming.
⭐️ Community Partner
Includes:
- On-site logo recognition
- Inclusion in partner listings
- Alignment with a community-focused recreational space
Designed for businesses wanting regular visibility in a highly local environment.
✨ Feature & Experience Partnership Opportunities
In addition to primary partnership levels, the Sportsplex offers targeted opportunities tied to specific programs, spaces, or events.
Potential opportunities include:
- Tournament Sponsorships
Alignment with multi-day tournaments and high-traffic weekends. - League Sponsorships
Ongoing recognition throughout seasonal leagues. - Field or Facility Alignment
Association with designated fields, training areas, or amenities. - Game Day or Community Event Activation
On-site tents, sampling, or engagement during events. - Food & Beverage Area
Visibility within restaurant or concession spaces.
Custom partnerships may be developed based on programming and scheduling.
Whether you’re exploring a specific event or simply want to learn more, we’re happy to talk through opportunities that make sense for your business! ↓
Ethan Thacker
Marketing Coordinatorethan@redriverex.com(204) 888-69903977 Portage Avenue, R3K 2E8
Reach out to start the conversation!